Voice over mobile broadband (VoMBB) is basically a mobile-based voice solution that enables telecom carriers to route standard mobile phone calls over mobile broadband networks such as LTE, Wi-Fi, and HSPA. It comes with a slew of advantages for telecom carriers, such as supporting high-quality audio, cost reduction per subscriber, improved spectral efficiency, and user terminal power savings.
According to a new report from research firm TechNavio, the Global VoMBB Market is expected to see some pretty astronimocal growth from now through 2018, projecting a CAGR of 101.23 percent during the forecast period.
Top 3 Trends Impacting Voice Over Mobile Broadband
1) Increase in Number of VoLTE Subscriptions and Evolution of VoHSPA
VoLTE and VoHSPA are the major components of voice over broadband that make up the VoMBB ecosystem, and increased uptake of both these networks is having a significant impact on the VoMBB market.
On the one hand, VoLTE subscriptions reached 59.6 million in 2014 and are expected to reach 1.2 billion by 2018. Consumers are increasingly demanding faster internet connections and broader bandwidth, which is leading top telecom operators to make huge investment in VoLTE deployment.
On the other hand, VoHSPA networks support high-quality audio and reduced cost per subscriber. It also provides improved spectral efficiency and helps save power, thereby forming an essential part of VoMBB.
2) Increased Sales of VoMBB Infrastructural Components
As we already mentioned, most telecom vendors are launching VoLTE services, which has resulted in a sudden increase in sales of infrastructural components such as IMS CSCF and VoMBB-capable wireless VAS— two integral components of VoMBB infrastructure.
The number of IMS CSCF licenses is expected to quadruple over the projected period. In addition, there has been an increase in the shipments of handsets with single radio voice call continuity capabilities. This heightened investment by telecom vendors in VoMBB infrastructural components will be a boon to the market and help sustain growth through to 2018.
3) Increase in Heterogeneous Networks with Wi-Fi Capable Small Cells
A heterogeneous network with Wi-Fi, along with other small cell technologies, is an integral part of a complete mobile broadband solution. Wi-Fi delivers high-speed internet that satisfies the data guzzling capabilities of millions of constantly-connected smartphone, tablet, and PC users.
Telecom operators also provide Wi-Fi-related business models, which help operators differentiate their service offerings. The increase in heterogeneous networks with Wi-Fi-capable small cells will be a huge trend to emerge in the burgeoning Global VoMBB Market growth during the forecast period.