Managed mobility services, or mobility as a service (MaaS), is an area of enterprise mobility which feels almost hot and cold at the same time: while awareness is low, the opportunity is high.
The idea is great on paper. Analyst firm Ovum put together a research report highlighting the six key components of an end to end enterprise mobility solution:
- Mobile device management (MDM)
- Mobile app management (MAM)
- Telecoms expense management (TEM)
- Identity and access management (IAM)
- Network access control, and
- Mobile app development platform (MADP).
With mobility as a service, you take the majority of these features and outsource them. Eventually, you end up treating mobility rollouts like some organizations treat their cloud deployments: and take all the complexity out of it, putting it all safely in the hands of a third party specialist instead of struggling to work out how much you’re paying for per instance.
The value of managed mobility is increasing – but is the hype warranted?
The market is set to hit $19.4 billion globally by 2021, according to a recent research report (MarketsandMarkets), up from $4.5 billion today. Yet there seems to be a lack of visibility. Why? Nick McQuire, VP enterprise at CCS Insight, an expert in the space, argues the situation should not be as it is. He believes awareness around managed mobility, or mobility as a service generally, is a real issue. In other words, the need for MaaS is quite high, but getting enterprises to give up the control needed to implement MaaS – is more of a challenge.
To read the entire article please click here: Source: Appstechnews